“Meme is Murder” – When a web celebrity is murdered, Castle and Beckett explore the flashy world of internet fame. But when the killer posts pictures from the crime scene on a photo-sharing site, they realize they are up against a social media sociopath who may strike again, on “Castle,” MONDAY, OCTOBER 27 (10:01-11:00 p.m., ET) on the ABC Television Network.

   
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On ABC, Dancing with the Stars matched last week’s 1.9 adults 18-49 rating. Castle matched last week’s 2.0 adults 18-49 rating.

Castle 2.0/6 (18-49 rating), 9.30 million viewers

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Monday Night (10/6/14) - ABC Total Viewer and Adult 18-49 Projections

DWTS: Live + 3 = 13.9 million/2.1 rating and Live + 7 = 14.3 million/2.1 rating

Castle: Live + 3 = 14.2 million/2.7 rating and Live + 7 = 15.5 million/2.9 rating

Castle (10-11pm – 9.7 million and 1.9/5 in AD18-49):  In the 10pm hour, ABC’s Castle beat out CBS’ NCIS: LA for the 2nd straight week, leading by 1.1 million viewers (9.7 million vs. 8.6 million) and by 19% in Adults 18-49 (1.9/5 vs. 1.6/5).   

Castle held steady with its year-ago telecast in Adults 18-49 (1.9/5 on 10/7/13).

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The inherent issue facing Castle’s seventh season is the fact that the mystery of what happened to Castle and the questions surrounding his disappearance are always going to be more interesting than the murder of the week we get with each episode. Not that that’s a bad thing; it just means Castle is going to have to be very careful about how and when it parses details and clues to the bigger mystery, to make them that much more impactful, even while everyone involved is also running interference on a lesser whodunit.

“Montreal” is a really excellent balance of the classic Castle homicide Beckett and company are working, and Castle’s quest to find answers for what happened to him during his disappearance. The murder victim this week is Wallace Williger, a toy-company CEO whose body is discovered by a group of rowers.

After a burner phone and a set of keys lead to a possible mistress and a secret apartment, we learn Williger has actually been in contact with Natalie Mendoza, a special-effects makeup artist who was hired by Williger to teach him how to apply old-age makeup. Turns out, after the sudden and inexplicable death of his beloved pooch, Wally was CEO–turned–undercover boss. He had been working as a part-time janitor in his own company’s warehouse under the disguise of the elderly Joe Meyer because he had grown suspicious of some seedy activity he believed was happening right under his nose. He had connected the dots that his dog had died from a drug overdose, an overdose suffered by accidentally chewing through her favorite toy, which—you guessed it—was filled with drugs.

But Wally’s keen eye and super-sleuthing eventually got him killed by his trusted assistant, Matt Monroe (Brian Tichnell), who was actually behind the drug-smuggling operation, using Williger’s most popular toy to smuggle in heroin from Asia. When Wally figured it all out, Monroe killed him.

Meanwhile, in search of answers to Castle’s disappearance, the clues lead to … Canada, of all places. After an on-air ambush by a TV reporter, Castle offers up a $250,000 reward for answers about his disappearance. The usual deluge of crazies and nutters call with fake tips and insane theories, but when Castle is about to admit his plan might just be a failure, a sweet newlywed couple comes to the station with an actual, real-life, honest-to-goodness clue.

They were going through their honeymoon photos when they noticed none other than Richard Castle in the background of one of their snapshots. In the photo, taken in front of Montreal Global Bank (Montreal!!), Castle is seen talking with Fake Henry Jenkins (whom you’ll remember from “Driven” as Scandal‘s Matt Letscher). Of course he has no recollection of this, but Alexis (Molly C. Quinn) offers up a solid idea: Perhaps the key found sewn into Castle’s pants upon his rescue belongs to a safety-deposit box there. So it’s off to Montreal he goes, Alexis in tow. (Beckett has that pesky murder to investigate, remember?)

Their theory pans out, but there’s no way Castle or Alexis were prepared for what they find inside that box. In it are three letters, one each addressed to Alexis, Beckett, and Martha (Susan Sullivan), and all containing a single memory card. The cards each contain a video message from Castle that essentially boils down to: If you’re watching this, I’m probably already dead/I’m sorry/I love you. Castle’s message to Beckett is heartbreaking, but not more heartbreaking than the look on Beckett’s face after she watches it.

With the help of the precinct’s tech guru, Castle is able to pinpoint the location the goodbye videos were taken. It’s back to Canada, but this time he goes alone. There he runs into none other than Fake Henry Jenkins, who speaks in cryptic vagaries that only serve to further deepen the mystery of Castle’s abduction.

“Some mysteries aren’t meant to be solved,” he says. “It’s over now.” Fake Henry Jenkins tells Castle it was his choice to not remember, that Castle asked for his memory to be wiped, and that he risks everything in finding out a truth that should just stay buried. This makes no sense—but thankfully Castle doesn’t keep this part a secret from his family, telling them everything. Unfortunately, it does nothing to lighten Beckett’s heavy heart or Castle’s deep desire to find out what happened to him.

Oh, and by the way:

Lanie (Tamala Jones) and Esposito (Jon Huertas) are back together! Cute.

Castle: “It’s Canada. How risky can it be?!”

Hilarious Gag #1: When Castle and Beckett find special-effects makeup artist Natalie Mendoza looking like she’s had her throat slashed open, but she’s actually just taking a nap.

Hilarious Gag #2: When Esposito shoves assistant-turned-murderer Matt Monroe across the giant keyboard in the Williger’s toy office.

When Fake Henry Jenkins is telling Castle to leave this whole thing alone, he recalls a story that Castle allegedly told him during the two months he was missing. It involved a “February day” when Castle was 11, and is apparently the “real reason he became a mystery writer.” Color me very intrigued.

Wallace (Wally) Williger is the most toymaker name of all time.

Beckett’s face when Castle kisses Captain Gates (Penny Johnson Jerald) because he’s so happy that people are calling in with tips is epic.

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Rave: Castle - Ok, we weren’t so sure about this whole Castle-has-amnesia thing last week, but we’re certainly intrigued now that we know he wanted to forget whatever happened, after recording “if you’re seeing this, I’m probably dead” videos for all of his loved ones.  What the hell is going on?

Rant: Castle – There was an actual scene tonight where a man tried to run away after his drug-related involvement was discovered, but ended up falling and comically sliding across a floor piano. What a show.

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